SCGEN“深根”是一家主要经营法国葡萄酒进口及品牌代理的酒业公司；公司致力于为一个更优质的葡萄酒市场而进行品牌建设；一般进口葡萄酒的运营模式 是国外的酒庄在中国委托进口商来运作。酒庄不投入费用也不注重产品在中国市场的品牌建设。进口商既不拥有品牌也不拥有产品，只是单纯做进口贸易和销售。 我们倡导长远和全面的品牌建设，建立消费者对品牌的忠诚度，成为可持续发展的品牌价值创造型企业。 SCGEN Wines Company Limited is a joint venture Company focusing on French fine wines importation and distribution. We aim at better organized wine market through our unique brand building strategies. While other Chinese wine importers’ business model focusing on sales and trading, our mission is to establish a new business model via long-term integrated brand building to acquire consumer loyalty in order to make us into a value-creating company.